customer
21Service Design for Business. A Practical Guide to Optimizing the Customer Experience , Ben Reason
A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of… 1821.11 руб электронная книга22Crafting the Customer Experience For People Not Like You. How to Delight and Engage the Customers Your Competitors Don't Understand , Kelly McDonald
Deliver a better business experience, for every kind of customer A«one-size fits all» approach to customer service is no longer viable. Businesses competing on service need to understand and cater… 1622.74 руб электронная книга23Service-Ability. Create a Customer Centric Culture and Achieve Competitive Advantage , Kevin Robson
Times have changed. Long gone are our days of being kings of the manufacturing industry, we are now immersed in the world of‘service’ where the relationship between an organization and the… 2926.78 руб электронная книга24Delivering Effective Social Customer Service. How to Redefine the Way You Manage Customer Experience and Your Corporate Reputation , Martin Hill-Wilson
Social Customer Service is new. Social Media is the biggest thing happening to the customer service industry since the mid 1960s when modern day call centres were born. It is taking customers and… 2146.3 руб электронная книга25The Cult of the Customer. Create an Amazing Customer Experience That Turns Satisfied Customers Into Customer Evangelists , Shep Hyken
In today’s competitive business climate, you can’t just satisfy your customers. You have to be better than that, giving them experiences that they won’t forget. Author Shep Hyken has spent… 1983.7 руб электронная книга26Taming the Search-and-Switch Customer. Earning Customer Loyalty in a Compulsion-to-Compare World , Jill Griffin
Praise for Taming the Search-and-Switch Customer«What an excellent wake-up call! Your company's most valuable asset—your loyal customers—have more tools than ever to compare you to competitors… 1947.28 руб электронная книга27Passionate and Profitable. Why Customer Strategies Fail and Ten Steps to Do Them Right! , Lior Arussy
"I’ve always said that education without execution is just entertainment – and Lior illustrates this beautifully in his book. It is important to learn HOW to implement a successful Customer focus… 2493.61 руб электронная книга28The Nordstrom Way to Customer Experience Excellence. Creating a Values-Driven Service Culture , Robert Spector
The fully revised and updated edition of the classic book about Nordstrom's extraordinary customer service In this new edition of the management classic, the authors explore in-depth the core values… 1433.55 руб электронная книга29Connected CRM. Implementing a Data-Driven, Customer-Centric Business Strategy , David Williams S.
Praise for Connected CRM“Many books explore the subject of CRM. In this book the ‘m’ is for Marketing and David’s seasoned perspective indeed makes it a capital ‘M.’ Taking core direct… 2276.38 руб электронная книга30The Digital Marketer. Ten New Skills You Must Learn to Stay Relevant and Customer-Centric , Larry Weber
Big data. Digital loyalty programs. Predictive analytics. Contextualized content. Are you ready? These are just a few of the newest trends in digital marketing that are part of our everyday world. In… 1625.99 руб электронная книга